Usability principles for interface design

Some authors have established fundamental principles for interface design graphical environment, among which are the heuristics described above. These principles are applicable to both interactive applications and websites. and are based on the premise that the user should not be forced to learn routines complex, but must be able to navigate in the most intuitive, fast and effective way possible.

Index

  • Principles usability for interface design
  • 1.Consistency

    Respect for consistency in both form and function is a key factor in the usability of an interface; the behavior of elements of an application It must be constant and predictable.

    Consistency involves the establishment of constants representative throughout an entire application, so that the same type of information reaches the user always in the same way.

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    Although the two buttons perform the same action, the textual label change can cause confusion in the user.

    Consistency is also related to the experience of the user. It facilitates the use of an application when the design concepts that have become in standards.

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    The two signs on the left have become standards for indicating output of an application. If we assign the sign on the right to this use, we will force the user to learn new code.

    As Shneiderman points out, consistency must be respected in:

    • Actions- For similar tasks, the user must be able to execute the same sequence of actions.

    • Terminology- Concepts used in menus, content or help must stay throughout of the entire application.

    • Graphic elements: the grid, the range of colors, the application of the typography and other elements Graphics must remain constant throughout the system.

    According to Tognazzini, the importance of maintaining consistency varies depending on the type of application. This author presents a list in which the first elements require greater Consistency monitoring than the last:

    • Interpretation of user behavior. For example, shortcuts keyboard must maintain their meaning.

    • invisible structures. It refers to actions associated in a non-existent way. visible to interface elements. For example, if the user can resize the application window by dragging the contour, this control must always be maintained (it would not be coherent if sometimes could do it and other times not, without there being a graphic element that indicates it).

    • Small visible structures. It refers, among others, to icons and scroll bars, which must keep its appearance. Generally, the position of these elements on the screen is also must be respected.

    • Design elements, that is, the visual style that defines the application.

    • A set (or suite) of products. It refers to a set of applications that are part of the same system (Microsoft Office, for example, is a suite composed of Excel, Word, Power Point and others utilities). The consistency must be maintained among all applications that are part of the suite, although with the appropriate variations to promote flexibility of functions.

    • Installation. Variations that the application may suffer must be anticipated. when distributed. By For example, if fonts are used that depend on the user's system, they should not There may be important variations depending on the installation conditions.

    • Platform. Refers to maintaining consistency on platforms different, like Apple/Windows.

    2.Error prevention

    The designer must use a prevention methodology errors that decrease as much as possible the possibility of wrong actions on the part of the user. Some of the points that should be taken into account are:
    • Numeric fields should not accept character input alphabetical.

    • In text entry fields, the highest values should appear by default. probable (if they are foreseeable).

    Los campos de fecha de nacimiento contienen valores de ayuda, que orientan al usuario sobre el formato de los datos. Fuente: https://store.nike.com/emeastore /?#,es,ES,;stage,frontpage---////|0
    The date of birth fields contain help values, which guide the user About the data format:

    • In selection options for several items it is advisable to use lists or menus dropdowns so that the user does not have to enter characters using the keyboard.

    Fuente: https://store.nike.com/emeastore/?#,es,ES,;stage,frontpage---////|0
    • For file management options, it is recommended to display a list of the files selectable, so that the user does not have to type their name.

    La opción de insertar imagen de Word
    The option to insert Word image

    In complex applications, it is advisable to provide the user responsive help to the context.
    Menú contextual de Photoshop
    Photoshop Context Menu

    Users should never lose work done by blame for own mistakes or the system.

    Example
    An application should not be allowed to exit on the that processes can be carried out without first asking if you want to save the changes.

    On the other hand, for applications with extensive content, it is advisable to foresee a history so that the user can recognize which sections they have gone through and access to them with ease. If the user exits such an application, they must be allowed easily return to the last point visited.
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    3.Fitts' law

    According to Fitts' law, "the time required to achieve a objective is proportional to the distance and size of the target. In this sense, the most important options They must be larger or more visible than the secondary ones.

    Location is also important. The four sides of one window are the areas more easily accessible to the user. Note that in Mac and Windows environments, The main options are usually placed on bars located at the boundaries of the screen.

    4.Metaphors

    When the user is working with a system complex, build a model mental of it to imagine how it is organized. This model allows you to anticipate the behavior of the system without having to memorize abstract rules. The design of the interface must work by anticipating which is the appropriate mental model.

    Graphical interfaces use visual metaphors to make intelligible system functions through elements that refer to the real world. The functions are represented through objects that are familiar to the user and that display similar behavior in the usual environment.
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    Windows environment folders are used to organize documents. They constitute a metaphor not only in the visual field, but also in the functional sense: "we open" folders to insert documents.

    The metaphors on which an interface is based must be well selected, in the meaning that the user can correctly interpret the conceptual model of the application. Likewise, the design must be consistent (the same functions with the same metaphors). The use of incorrect or inconsistent metaphors not only It is useless, but rather hinders navigation.
    b0021_m1_015.gif

    The Mac Trash has two different functions, which represents an inconsistency and leads to confusion. Note, however, that the metaphor is consistent in that to the function of deleting documents, since the icon changes its appearance according to whether or not it contains files.

    The designer must take into account that the perspective of the user can be different yours, so what is intuitive to the designer may not be intuitive. for the user. Evaluation of the interface by inexperienced users is fundamental, since it helps to discover problems of this type.

    5.Error message

    Effective prevention reduces the number of occasions in which it is necessary to show an error message. Even so, it may be necessary to include some of these messages, which must take into account the following principles:

    The message should describe the problem in simple terms and Be positive and explanatory. The user does not have to know computer terminology or technical causes why the system cannot carry out an action. Too generic a message ("syntax error" instead of "missing parenthesis") or excessively technical It is useless and unfavorable.
    b0021_m1_016.gif
    An error message of this type has no utility, except for technicians of the system. In the normal user it creates a feeling of confusion, insecurity and distrust.

    Generally it is enough to tell the user what options they have to resolve the error. A good way to present an error message is to ask a question clear and brief, to which the user can respond with several options.
    b0021_m1_017.gif
    The message on the left does not contribute any information about the origin of the error. The message on the right explains the causes of the problem and presents alternatives to the user. It should be noted that it contains an option selected by default; this option It should always be the one that implies the least risk of data loss or problems in the system.

    The use of exclamation marks should be avoided in the message or its construction in capital letters. Both resources are visually similar to the verbal shout, way that causes alarm and discomfort in the user.
    b0021_m1_018.gif
    The appearance of messages of this type can cause alarm on the user.

    the word error should be avoided. Does not contain information and leads to the user feeling guilty and insecure.
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    Auditory signals should be used sparingly so as not to cause excessive alarm or saturation. It is advisable to apply them only to critical situations. in everything case, the user must be able to control the volume or deactivate them.

    All error messages must include a clear option that Allow the window to close.

    6.Usability and design user experience

    According to the usability guide published by the Department of United States Health and Human Services (2006), it is important to take into account the following usability guidelines, applied to user experience design:
    • Do not show unsolicited windows or graphics. They should not appear windows or graphics superimposed on the page without the user has previously requested them (it is a resource that is used, for example, to show advertising). This type of effect is very annoying for the user, since it diverts the from the center of attention and can hide areas of the page that the user is reading.

    • Increase site credibility. It is important that a web page Provide confidence to the user. The factors that contribute to credibility are the following:

      • Provide access to the most frequently asked questions (FAQ or frequently asked questions), with their corresponding answers.

      • Make sure that the website has a logical structure that is easy to understand. understand for the user.

      • When the content corresponds to a quote, include the reference (respecting the bibliographic citation standards).

      • Show the information of the author of the contents.

      • Make sure the website has a professional graphic design.

      • Provide access to previous content, if applicable (for example, in the case of electronic diaries).

      • Ensure that the website is always kept up to date.

      • Provide links to external materials and sources of information.

      • Make sure the site links to sources that are credible.

    • Helps with user terminology. Helps from a website should have clear language, close to the terminology that is commonly used by the user. The use of specialized terms should be avoided and, if unavoidable, they must be explained.

    • Structure of tasks by steps. When a user has to develop a task that contains several steps, these They must be ordered following the same order that the user would follow in other contexts, whether they are digital (if the same type of task is usually done elsewhere and there is an order that has already been standardized) or real (if the task that is performed on the web has a parallel in the real world).

      Therefore, it is essential to take into account the user's previous experience in similar tasks. Additionally, the order of the steps should be obvious (i.e., the user You have to be able to clearly recognize what sequence you should follow).

    • Grouping of functionally related elements. In an interface, There may be elements that are related to each other and to which the user will interact with as a unit. For example, if the user can access to the restricted area of a website using a password, the input field The password and the "access" option are closely related.

      The relationship between the elements must be evident, so they will be placed next those that have a functional relationship.

    • Reduce user workload. The application should run the automatic processes that do not require intervention of the user so that he can dedicate all his attention to the tasks that do need human intervention. For example, form fields prefilled with information entered on previous occasions by the user (such as the email address in the field of email) contribute to reducing the workload.

      However, it is important to ensure that none of the automatic actions imply decisions that must correspond to the user.

    • Do not load user memory. Users should be prevented from having to remember things from one page to another website. When two contents have to be compared or are related, it is better place them on the same page so that the user can view them at the same time.

      This is especially important if the focal users are older people, since that generally the ability to memorize items for a relatively long period of time length of time decreases with age.

    • Do not ask the user to perform various tasks while reading. If the user have to perform other tasks while reading, it will significantly reduce reading speed, as well as text comprehension. Therefore, especially On websites with extensive content, the user should be prevented from multitasking (including memorizing elements from other pages).

    • Minimize page download time. It is important that the pages from a site are downloaded as quickly as possible, since otherwise the possibility of the user abandoning increases. For this, The file size of elements (text and images, for example) should be limited. example) included on the page.

    • Provide timeout indications. In case a download or that the performance of a task by a application involves a long time, the user should be instructed to wait.

      • If the process is less than ten seconds, an animated clock or a similar effect to indicate that the process is developing.

      • If the process takes more than ten seconds, a status indicator should be included. progress that shows how much is left to complete the task.

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    • If the process takes more than one minute, the duration should be indicated and the a discreet audible signal when the process is complete (as it is possible that the user is taking advantage of to perform other tasks).

    • Warn in case of time limit. In case a page has any time limit, user should be notified before it runs out so you can request additional time.

    Example
    This is the case of intranets that, for reasons of security, they have a time limit connection. If after this time the user does not confirm that they want to continue connecting, the session will be logged out.
    • Design pages that print correctly. If users are expected to they will want to print the pages of the website, it is It is important that these have an adequate shape, so that the impression does not cut off contents of the page (this effect can occur if the page format is too width).

      The solution may be to design the page with an appropriate format, or to provide a print-oriented version of the page (using CSS management).

    7.Usability relative to hardware and software

    According to the usability guide of the Department of Health and State Human Services United (2006), it is important to design for the most common environments.

    The design of an interface should be aimed at covering the range needs wide range of users. Therefore, the design must be tested in different environments in which it is expected to be used, with regard to:
    • Most common operating systems.

    • Most used browsers.

    • Majority screen resolution.

    • Connection speed.

    • Adaptation of options (some users tend to custom configure some environmental characteristics, such as font size). They must be taken into account what are the generally most adapted features, so that the interface allow them to be modified.

    Example
    A web environment should be tested in browsers most used and also have Take into account which are the most common operating systems.

    8.Usability applied to navigation design

    According to the usability guide of the Department of Health and State Human Services United (2006), it is important to take into account the following usability guidelines applied to navigation design:
    • Location of options. It has been proven that navigation is speeded up when the main menu is in the left area of the interface.

      It is also important to group or place the secondary and tertiary menus together. These can be placed alone (for example, as a horizontal menu if the main menu is vertical) or grouped with the main menu.

      This does not imply that options cannot be placed in the right area of the screen, but in the case of the main menu it is not the preferred location for users.

    • Dropdown menus. The drop-down menus allow access to the suboptions of a main menu without consume screen space. However, they have the drawback that the suboptions They are initially hidden, so the user may be forced to to display all the menus to find the option you are looking for. Therefore, It is very important to properly organize the distribution of the suboptions and check that both the order in which they have been distributed and their labels are understood appropriately by users.

      On the other hand, cascading drop-down menus have the disadvantage of that can be difficult to use, since mouse movement requires a lot of effort. precision. They should be avoided whenever possible, especially for users with motor disabilities.

    • Static menus. The order of menu options should never be be modified, as it can be disorienting seriously to the user.

      Even in the case of adaptive menus, where they are placed first the options most used by users (for example, Microsoft Office), it has been observed that users prefer static menus.

    • Using the maps. In the case of applications or websites with significant volume of content, It is advisable to include a site map (showing the hierarchical structure of the contents) or an index (which presents the list of contents). This map will be more useful the closer it comes to the user's mental structure.

    • Indication of user status. The user must be able to know always:

      • Where you are in the application.

      • Where does it come from?

      • Where you can go.

      For this, various resources can be used such as breadcrumbs, difference visual of the active menu option or page titles.

    • Breadcrumbs. The breadcrumbs (trail of breadcrumbs) are a element that allows the user to orient himself within of the website and are usually placed in the upper area of the content area of the page. page. There are different types of breadcrumbs:

      • Locator. Reports where the page is located regarding the content structure of the application; It is independent of the navigation previously carried out by the user.

      • Dynamic. Reports the path followed by the user until reaching the point at which it is located.

      • Descriptive. Shows the user in which category the content is located that is shown. Allows that the user can access other similar or related content.

      Although he breadcrumb It is a very useful element to situate the user and their app is spreading increasingly, it must be taken into account that it may be difficult to understand for users with little experience. Therefore, it should never replace navigation options usual.

    • Visual difference of the active menu option. When the user accesses a section of the application, it must be clearly indicated What is the menu option corresponding to the section in which it is located. For This can use graphic resources such as color change or an element that Visually highlight the active option. It is important that the graphic resource chosen is applied consistently throughout the entire application.

    • Clear and visible page title. The user must be able to distinguish clearly what is the title of the page, which must be consistent with the option shown active in the menu and must not be confused visually with the content text.

    • Provide navigation options. A menu option or link never You must go to a page that does not contain navigation options, since the user must be able to navigate freely through all the pages or screens of the application.

      If a link opens a new window, it must contain a button to close the active window and return to the original window.

    • Differentiate and group navigation elements. Options and links must clearly differentiated from the rest of the elements assets of an interface.

      Additionally, related options should be grouped visually, so that the that have a closer relationship are those that are closest to each other.

      On the other hand, vertical menus are read more quickly than horizontal.

    • On long pages, include a selectable list of contents. When The content of a page is very long, it can be difficult for the user locate the content they are looking for. To facilitate this task, it is recommended place a clickable list or index of the sections or sections at the beginning of the page of the page, so that the user can see if it contains what they are looking for and access it directly.

    9.Usability applied to link design

    According to Nielsen, there are three types of links:
    • Navigation links. They are those that allow you to navigate through the website or by the application (menus and links to other pages).

    • Related links. They are those that are included in the page content (traditionally are underlined) and allow you to expand the content or access related pages.

    • Anchors. They are internal links of a page. They allow you to jump to another point from the same page in which related content exists.

    According to the usability guide of the Department of Health and State Human Services United (2006), it is important to take into account the following usability guidelines applied to link design:
    • Use descriptive tags. Link labels should clearly and concisely describe the function or the destination of the link and must allow a link to be clearly differentiated from another so that there is no confusion.

      It is important that the user can clearly know where they are going before do click on the link.

    • Use appropriate text length for links. The labels of The links should be descriptive, but at the same time have They have to be brief so that they can be read quickly. Links included in the text They may be longer than those placed in the menus, but they should not exceed, as far as possible, one line in length.

    • Link to related content. In case there is content related to what the user is reading, Clear and direct links should be provided, included in the text or close to him. You should not wait for the user to generate their own correspondences by browsing by menu options.

    • Consistency between link names and destination pages. The relationship between the link name and the destination page title allows so that the user can be sure that they have reached the page they expected.

      On the other hand, suboptions should never repeat the option label main, since it can lead to confusion.

    Example
    If an option is called "Presentation" and contains three suboptions, none of them should be "Presentation" again.
    • Prevent non-active elements from appearing clickable. The design of the Active and non-active elements of an application must be sufficiently different so as not to lead to confusion.

      On the other hand, the previous experience of users must be taken into account to not include design features that could imply that an element is active, when it is not. For example, we will avoid underlining the text to highlight it, if not it is a link text.

    • Use text for links. Textual links generally They are more explanatory and are downloaded more faster than image-based options.

    • Differentiate visited links. Link colors help user to understand which parts of the website has previously visited. If the user accesses a link and returns later to the source page, the link color should have changed (as well as the all links on the page that lead to the same destination).

      To the extent possible, and to enhance the user experience, recommends use the default link colors (blue for the unvisited link, lilac for the visited link).

    • Distinguish between internal and external links. By default, users They tend to interpret that the links will direct them to another page of the same website. In case they lead to an external website, must be clearly indicated (different resources can be used, e.g. include the URL of the destination site).

    • Indicate the clickable areas of an image. In case an image or a area of it is clickable, it must be clearly indicated. Users should not be forced to hover over the image to find out if it contains links.

    10.Applied Usability to page design

    According to the usability guide of the Department of Health and State Human Services United (2006), it is important to take into account the following usability guidelines applied to page design:
    • Avoid pages with too much information. When the pages of a website contain too much information, difficulty increases with which the user finds the data he really needs.

    • Place important elements at the top of the page. The The most important elements of a page should be placed at the top and centered, since which is the area in which the user first looks. Then perform the visual sweep usual from left to right and from top to bottom. Therefore, the critical elements of the page must appear in the upper area.

      In the case of menus, it is especially important that all options are visible without the need to use the scroll vertical.

    • Structure to facilitate comparison. When the content of a site web includes elements that must be compared, These should be placed on the same page so that the user does not have to You have to remember them as you go from page to page. For example, if you make a purchase, You should be able to see the amount of the products you have ordered on the same page than the detail list of those products.

    • Optimize visual density. Visual density is determined by the number of elements found in a certain area of the page. For users it is much more difficult and slow to find an element when it is in a visually very dense area. In addition, users tend to visit clear and well-structured pages more, that do not have a high density.

    • Align page elements. Users prefer pages in which the elements are well aligned. Additionally, the alignment must be maintained consistently throughout the different pages or screens of the application (that is, the same margins must be maintained and distances between elements).

    • Avoid elements that can be understood as end of page. In the design of pages of a website, the inclusion of elements that could wrongly give the user the impression that the page has ended, if not.

    Example
    Horizontal lines, headers within the page or background color interruption.
    • Appropriate page length. The length of a website's pages must take into account the objective to the one they are designed for.

      In the case of the site's home page and navigation pages (for example example, the web map), the pages should be short to facilitate their observation together.

      Longer pages can be used for those that include content that must be read without interruption or that can be printed.

    • Include the logo or identifier on all pages. The inclusion of logo or identifier on all pages of a website provides a frame of reference for the user that allows them to verify that they have not abandoned the site.

      The possibility of the user accessing directly to an internal page from an external link or a search engine, so that You have to be able to identify the site even if you have not previously visited the page initial. The logo must appear in the same location on all pages.

    11.Applied Usability to home page design

    According to the usability guide of the Department of Health and State Human Services United (2006), it is important to take into account the following usability guidelines applied to page design:
    • Provide access to the home from any page. many users return to the home page to start a new task and others They can come from an external source or from a search engine. In all cases, the user You should be able to return to the home page easily and from anywhere on the site.

    • Show all main options in the home. Users do not they should have to access second level pages to be able to discover the contents of the site. The home must contain direct access to the contents most important.

    • Create a positive first impression of the website. On the home page most users rely on to judge the quality of a website. Therefore, we must ensure that it conveys a positive image, Otherwise, many users will leave the site before moving on to the second level.

    • Communicate website values and objectives. The home page of the site must clearly convey the site's objectives to Let the user know if they want to continue or not. It should also show what makes it different from other similar sites. Messages in this sense must be clear and brief, since users tend not to read long texts on the screen, especially when They still don't know if they are interested.

    • Limit the length of the home. The most important elements or should attract the user's attention should be placed above the limit of scroll of the page. Information that is not visible in this area can be overlooked to many users.

    • Clearly show the changes on the website. When the contents of a site are updated, it is important to inform the user. It is also positive to provide information on the home page when there are major changes to internal pages or site structure.

    12.Use of hierarchy visual to optimize usability

    The visual hierarchy allows the following aspects:
    • Arrange the elements of the page so that the different levels of the content are reflected in its graphic appearance.

    • Group related items.

    • Establish points of attention within the page that direct the user's gaze. user.

    The factors that allow visual hierarchies to be established are the following:
    • size. Larger elements are perceived as more important or first level than the rest.

    • The position. The elements that are located at the top of the screen are observed as top level compared to those below them. In the horizontal dimension, those located in the left zone are interpreted as first level with respect to to those located on the right.

    • The contrast. The elements that present the greatest visual contrast are those who are perceived as most important or first level within the page. For example, it is common report that an option is disabled using the decrease graphical feature the degree of contrast.

    • The color. The colored elements expansive (red, yellow or orange) stand out compared to to retractable colored elements (blue or green).
      However, in an environment where there is a dominant chromatic range, will stand out elements that have different colors.

    Example
    In an interface in which the color orange dominates, a only blue element on the page would stand out clearly.
    • The grouping. Elements that are nearby are related and therefore present a hierarchy in terms of the order of content.

    13.Use of images and multimedia elements

    According to the usability guide of the Department of Health and State Human Services United (2006), the following usability guidelines should be taken into account when images or multimedia elements are used on a website:
    • simple background images. Background images have to be simple, especially if used behind of the text, since otherwise they can make reading difficult.

      On the other hand, large images slow down the download speed of the page.

      As far as possible, it is advisable to use colors as the page background. plans (which can be determined from CSS) or small images that constitute a plot or pattern.

    • Tag clickable images. If a link is based solely on a image, it is very likely that users do not can remember exactly what its function is or where it leads. In case use an image as the basis of a link, it should always be accompanied by a tag textual. Additionally, all clickable images should have alt text (for those users who have disabled image downloading in the browser or for users with disabilities using a screen reader).

    • Ensure that images do not slow down downloads. Users easily frustrated when the download time of a page is very loud, especially if it exceeds ten seconds. To reduce download time, the following is recommended:

      • Use multiple small images instead of a single large image size.

      • Optimize the compression ratio of images.

      • Whenever possible, use the page code to give attributes graphics to elements (for example, the background color of a button can be determined via CSS).

    • Images should not look like banners. If an image has appearance of banner, will go unnoticed by most users. In case it is a image that functions as a link or a notice, it must be especially avoided that it can be interpreted like banner.

    • Limit the use of images. Images on a website should add value and increase the clarity of the site information. Some graphics can make the site look very more interesting and in this case users may be willing to wait a little plus the download of the pages. On the other hand, if the waiting time is long and the image doesn't add any value to the page, users will get frustrated easily. The graphics Ornamental items are acceptable as long as they do not distract the user.

    • Use thumbnail to preview large images. When a page contains many large images that must be viewable in detail, it is advisable to include thumbnails (small size versions of the images) so the user can select those you want to expand.

    • Present the animations. Before starting playback of a animation, it is advisable to include a text introductory so that users see the relationship between it and the associated content. This way, users can decide if they want to run the animation. Furthermore, playback controls should be included (such as play, pause or stop) so that the user can control the animation.

    14.Scroll and pagination

    According to the usability guide of the Department of Health and State Human Services United States (2006), the following usability guidelines should be taken into account. to the use of scroll and pagination options:
    • Delete the scroll horizontal. The use of horizontal scroll It is much more complex and tedious for users than that of scroll vertical (which is related to a much faster movement natural of the hand). must avoid the appearance of scrolls horizontal lines that are due to a page format that is too width.

    • Facilitate the scroll fast while reading. When a page contains extensive text, users will tend to use the scroll to scan the page in search of the content that interests them most. If he text contains visible section titles, it will be easier for the user to find the text they are looking for.

    • Use pagination better than scroll. In case the time page download speed is small, it is advisable to use pagination instead of scroll to display the content. Users understand better the content when it is divided into several pages that if they have to read large expanses of text in a single page.

    • Limit the length of the scroll. If users are searching specific information, it is advisable to segment the information in brief and well-organized pages, since the use of scroll in long pages is tedious and can be time-consuming.

    On the other hand, older users tend to move the scroll much more slowly than young users.

    15.Readability

    The text that displays the content of an application must appear with a level of contrast suitable for reading. The best combination is black text on a background white or pale yellow.

    The size of the letters must be appropriate for standard monitors. Choosing a size Appropriation is essential in the case of numerical characters. The text usually has a degree of redundancy that allows the user to read without stopping to examine each one of the characters, which is not the case with numerical sequences.

    The font size on the screen should not be less than the 9 points and it is advisable Increase the line spacing three or four points above the font size. In tests screen reading, it has been determined that the letter that is most comfortable for users is Arial at 12 points (with or without anti-aliasing or antialias), followed by the Times New Roman at 12 points (in this case, without anti-aliasing).
    b0021_m1_021.gif

    The lines text should not be excessively short (they cause composition problems), but It is advisable not to exceed 40/50 characters.

    The margins around the text should be broad enough to allow differentiation clear visual between the text block and the other interface elements.

    For widespread applications, it is essential to take into account consider the conditions optics of people over 45 years of age, who may require characters larger size.

    16.Writing for the web

    The recommendations of the Department's usability guide of Health and Services Humans of the United States (2006) in writing for the web are as follows:
    • Provide useful and customer-oriented content target. The content It is the most critical element of a website; a good presentation will not save a site whose content is inappropriate or irrelevant to users.

      Not all interactive applications are oriented to the same target. Yes This is very general, the language has to be as clear and direct as possible. On the other hand, if the target is very defined, expressions can be incorporated that result relatives to this community (taking into account, however, that in this case there is a risk of excluding other users).

    • Brevity. To optimize reading comprehension, the text should be brief and should be minimized the number of words per sentence, as well as the number of sentences per paragraph.

      A sentence should not contain more than twenty words. A paragraph should not contain more than six sentences.

    • Clear and plain language. The text should use words that are familiar and that they are frequently used by the focal users (the target).

      To find out the words that website users use most frequently, It is highly recommended to use a data mining tool, which allows collect the terms entered in the search or in other forms on the site.

    • Avoid jargon. If specialized terminology is used, it is possible that many users cannot understand the content. It should be taken into account that the terms included in the designer or documentary maker will not always be understood by the user.

      If the use of jargon or terms cannot be avoided specialized, It is advisable to include a glossary or dictionary.

    • Link to help information. If concepts are used technical or jargon, links should be provided to a dictionary or glossary of terms.

    • Use active tenses for verbs. When times are used active for verbs, sentences are more concise and clear that if passive tenses are used.

    • Affirmative instructions. When giving instructions, it is best to communicate users what to do instead of explaining to them what they should avoid.

      However, if the consequences of a wrong step are serious, then the use of Negative instructions should be very clear.

    • Define acronyms and abbreviations. Acronyms and abbreviations should be avoided as far as possible. Yes are used, they must be presented to the user the first time they appear.

    • Organize text into sections. To promote agility in reading, The text must be divided into units of brief contents and appropriately headed by a meaningful title, which allows the user to easily locate the content they are looking for.

    • The main idea in the first phase of the paragraph. The first sentence of a paragraph must contain the main idea of the paragraph. When visually scan the text, users often use this first sentence to know if the content of the paragraph interests them.

    • Highlight keywords. When reading on screen, the user usually perform quick visual scans to locate the content that interests you. To favor this, it is very appropriate to highlight the key words, generally in bold (you should avoid highlighting them by underlining, since they would be confused with links).

    • Lists instead of paragraphs, whenever possible. In the cases where that a set of elements is being described or enumerated, It is highly recommended to structure the content in the form of a list, as it allows that the user understands the content more easily.

    • Display information in a usable format. In the case of data, they must present yourself in the most intelligible way for users (for example, using graphs or tables). In all cases The standards or conventions to which the users are most accustomed must be respected. users.

      In case the target be international, the information must be provided in various formats (e.g. the units of measurement of different countries) or allow the user to choose its own format.